Even established restaurant chains need a more personal connection with their audience. Healthy Poke gave us a clear invitation: “We like your style. You have complete creative freedom.” They wanted a fresh façade that brought the brand into the neighbourhood through art.
Vibrant lettering against a black background
- Colour and contrast: A solid black base makes pastel and vivid pink, mint, orange and blue stand out, echoing the colours of the ingredients in a poke bowl.
- Dynamic composition: “HEALTHY POKE” and “HANDMADE WITH LOVE” appear in urban lettering, surrounded by hearts, sparkles, abstract shapes and smiling faces.
Branding with personality
- A distinctive identity: Hand-painted art gives the restaurant a warmer, more youthful presence and breaks with a uniform chain-store aesthetic.
- Night-time visibility: Bright colours against black keep the design readable even in low light.
The client gave us the freedom to reinterpret the brand. We brought lettering, characters and references to poke together on a black background, using bright tones to convey energy and good vibes.
We work with independent businesses and established chains to bring a human touch to their image. Street art tells people that something different happens here. Want to refresh your brand’s façade? Let’s talk about your project.
